Thanks for sharing this thoguht provoking article….
My thought on this – 2 questions;
1. Can Pearson’s Plan serving as catalyst to accelerate positive change in the public education system?
2. Would the technology platform evolve to accomondate massive customization – educational contents that meet the context needs (cultural and/or individual)?
This report is a fascinating and scary analysis of Pearson’s ambitious efforts to create a demand for their products around the world and to satisfy that demand while making profits.
It is called “Pearson and PALF. The Mutating Giant,” and it was written by Carolina Jünemann and Stephen Ball. It shines a much needed light on the international ambitions of the privatization movement and the commercializing of education as a consumer good. It is worth your time to read this important report. Arm yourself with knowledge and information.
Education is big business. There are global, national and local businesses all seeking to profit from education and educational services. Increasingly, business, education policy and what it means to be educated are intimately intertwined.
Pearson is the world’s largest edu-business. Over the last 10 years Pearson has been involved in a process of re-invention, leading to its re-branding in 2014…
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